Build the Supercharged Prompt

➕ 5 Tools Revolutionizing Graphic Design

Welcome, superheroes!

New week - new issue! Gear up to see how AI tools are revolutionizing graphic design, get an overview of top AI trends, and master prompt engineering to supercharge your AI interactions. Let’s go!

Here’s what we have on the menu today:

  • AI tools make graphic design more intuitive and accessible for everyone.

  • Top AI trends disrupting content creation and digital marketing.

  • Step-by-step guide for building supercharged prompts for ChatGPT.

  • Top resources to learn Prompt Engineering.

  • Creating attention-grabbing GIF images to make your content stand out.

🛠️ AI Tools - Sneak Peek

Revolutionizing Graphic Design

AI has transformed graphic design, offering powerful alternatives to traditional tools like Adobe Photoshop and Illustrator. AI tools like Uizard, Khroma, and AutoDraw simplify design processes, making them more accessible and efficient.

What’s available out there?

  • Uizard: Transforms sketches into digital UI designs, accelerating prototyping. Free basic plan available.

  • Khroma: Generates unlimited colour combinations tailored to your brand’s aesthetic, completely free to use.

  • AutoDraw: Turns rough sketches into refined illustrations using AI, with no cost involved.

  • Deep Art Effects: Converts photos into art styles with over 120 options, free with in-app purchases.

  • Let’s Enhance: Upscales images without losing detail, offering a range of restoration and enhancement tools. Basic plan available

What’s the AI’s impact on graphic design?

  • Simplify complex tasks, making design accessible to non-professionals.

  • Offer rapid prototyping and iteration, speeding up the design process.

  • Enable personalized designs with AI-generated suggestions and enhancements.

  • Empower creativity through data-driven insights, enabling designers to explore new concepts and trends efficiently.

What’s next?

AI in graphic design will continue evolving, making design more intuitive and reducing the need for technical skills. In Friday’s Newsletter issue, dive deeper into how AI tools can revolutionize your design workflow. Stay tuned!

Last week was as eventful as ever when it comes to AI. Here are the top 3 trends we observed.

📺 Disruption in text-to-video AI for content creation

We’re convinced that OpenAI’s latest model, Sora, is just the beginning.

  • More tools will come to enhance content creation.

  • We will be able to create anything from realistic video snippets to complete narratives with just simple prompts.

  • Still, opinions remain mixed, with some saying “it’s frightening”.

📊 Marketing is being redefined

We also see how AI is completely changing the marketing landscape.

  • It enables personalized customer experiences and insights with tools like Google’s Gemini leading the charge.

  • And it’s not just about automation but about creating deeper connections and understanding consumer behaviours in new ways.

  • As AI technologies evolve, they will further disrupt digital marketing, bringing new levels of insight and efficiency.

⚖ Ethical and regulatory challenges in AI roll-out

While AI technologies are becoming more sophisticated, we observe several events further strengthening concerns over ethical issues.

  • There is a growing need for regulatory frameworks.

  • Current solutions are still lacking when it comes to bias and privacy.

  • Making the most powerful AI models accessible to all is a balancing act.

In this race to push existing boundaries of what’s possible, are AI models being released too early without proper testing? And what would proper testing even look like?

✍️ Write Like a Pro

Build the Supercharged Prompt

Prompt engineering is like learning a new language - the better you articulate your thoughts, the more nuanced and precise the conversation becomes. Together, we build a prompt structure to help you supercharge your ChatGPT experience.

An exemplar task that ChatGPT should solve today can be formulated as a simple prompt: 

Create a digital marketing strategy for launching an eco-friendly smart water purification bottle.

Let’s build a supercharged prompt instead:

Building block #1: Instructions - should cover the following aspects:

🤖 Bot and user persona 
🦾 Bot actions
📄 Output format and tonality
💬 Edge cases and allowed conversation topics

Building block #2: Few-shot examples - should include:

👨‍💻 User query
🤖 Expected model answer with formatting 
💬 covering standard and corner dialogue cases

Building block #3: Data Context - should provide specific information to:

📚 Make the model aware of the background
🙅‍♂️ Avoid over-relying on ChatGPT’s general pre-training information
🎯 Make the responses more personalized

Assembling the blocks: It’s time to check the ChatGPT response!

The verdict: Let’s compare simple and supercharged prompts.

Simple prompts:

⛔️ Offer broad strategies without specifics.
⛔️ Highlight basic tactics like social media and influencer partnerships.
⛔️ Lack of detailed customization and actionable steps.

Supercharged Prompts:

✅ Provide detailed, tailored marketing strategies.
✅ Include actionable steps with specific digital channels and messaging.
✅ Emphasize the product’s unique selling points within an eco-conscious framework.

Please share with us your ChatGPT responses to the simple prompts! Which prompts do you like more: simple or supercharged?

👨‍🏫 Learn with Us

Where to learn Prompt Engineering

In the digital age, the ability to effectively communicate with AI by prompting is not just a skill — it’s a superpower. It can upgrade your content creation and significantly save you time.

Here are the top 3 resources we recommend to learn Prompt Engineering:

You’ll find basic concepts, advanced techniques, and many examples. All are grounded in some of the best research papers we’ve reviewed. You better keep them bookmarked. Number 2 is a personal favourite. 😊

So now you know how to prompt. What about visuals? Keep reading! 👇

👨‍🎨 Visual Experiments

Attention-grabbing GIF images

Our brain processes visual content much faster than text. This makes visuals highly effective in capturing attention and conveying messages quickly.

To create attention-grabbing GIF images for free, you need three ingredients:

So, what can you create? We want to create a coffee cup with a colourful animated steam image. Here’s the prompt: 

A large coffee cup zoomed in on a high-tech table. The word 'Monday' is written on the cup. The cup emits magical steam with a spectrum of colors. Profile shot, photorealistic.

We will use the following tools:

And here’s our coffee cup. It looks like magic.

So now you can also create attention-grabbing GIFs yourself. Are you interested in a more detailed tutorial? Let us know!

That’s it for this Tuesday; for more charge for your content, stay tuned for Friday.

Catch us on LinkedIn!